Few people realize how deeply ingrained Mexico and its border with the U.S. are in American culture. Consider the television advertising that Taco Bell has used for decades that capitalizes on the border, the Spanish language, and all things Mexican. In the 1980s and early 1990s, Taco Bell got mileage out of the slogan: “Make a Run forthe Border.” The slogan played on the well-worn theme of criminals running from the law and crossing the … [Read more...]